Shares of Oracle Corporation (NYSE:ORCL) ended Friday session in green amid volatile trading. The shares closed up +0.09 points or 0.22% at $41.25 with 9.02 million shares getting traded. Post opening the session at $41.26, the shares hit an intraday low of $41.03 and an intraday high of $41.42 and the price vacillated in this range throughout the day. The company has a market cap of $170.19 billion and the numbers of outstanding shares have been calculated to be 4.12 billion shares.
On Aug. 12, 2016 Oracle Data Cloud launched the largest business-to-business (B2B) audience data marketplace to help make programmatic and data-driven B2B marketing easier.
To help B2B marketers improve their targeting throughout the marketing funnel, Oracle Data Cloud’s B2B audience solution provides access to more than 400 million business profiles through thousands of B2B audience segments, thus creating a highly scalable and customizable targeting solution. In addition, more than one million addressable US companies add powerful account-based marketing (ABM) capabilities to a marketer’s targeting toolkit.
Oracle Data Cloud’s B2B audience solution is designed to meet specific B2B marketing needs:
- Account-Based Marketing – Reach buyers and decision makers at specific companies to align B2B marketing and sales efforts
- Company Past Purchases – Build audiences based on companies that have purchased a specific enterprise solution in the past
- Event-Based Marketing – Digitally target professionals who have attended or are considering attending specific industry events related to a business’ products
- OnRamp for B2B – Upload and reach their prospect and customer databases through digital marketing campaigns
“Our B2B audience solution is designed to provide the digital targeting flexibility and scale that B2B marketers need,” said Rob Holland, Group Vice President of the Oracle Data Cloud. “Our account-based marketing backbone recognizes that effective digital B2B marketing should support a company’s sales goals by focusing on the accounts it is trying to reach.”
Shares of Cypress Semiconductor Corporation (NASDAQ:CY) ended Friday session in green amid volatile trading. The shares closed up +0.12 points or 0.99% at $12.19 with 15.66 million shares getting traded. Post opening the session at $12.09, the shares hit an intraday low of $11.98 and an intraday high of $12.48 and the price vacillated in this range throughout the day. The company has a market cap of $4.00 billion and the numbers of outstanding shares have been calculated to be 321.18 million shares.
Cypress Semiconductor Corporation (CY) announced that its executives will discuss Cypress’s business and strategic outlook at three investor events in September.
First, Executive Vice President of Finance and Chief Financial Officer Thad Trent and Senior Vice President of Finance Rahul Mathur will present at the 2016 Citi Global Technology Conference on Wednesday, September 7 at 9:30 a.m. Eastern Time at the New York Hilton Midtown hotel.
Second, Trent and President and Chief Executive Officer Hassane El-Khoury will present at the 2016 Deutsche Bank Technology Conference on Wednesday, September 14 at 11:10 a.m. Pacific Time at the Encore at Wynn Las Vegas hotel.
Third, Mathur will present at the Dougherty & Company Institutional Investor Conference on Wednesday, September 28 at 2:35 p.m. Central Time at the Millennium hotel in Minneapolis.
The company presentations will be webcast live and available on-demand for two weeks following the event through Cypress’s website at www.cypress.com/investors.