Shares of PepsiCo, Inc. (NYSE:PEP) ended Wednesday session in green amid volatile trading. The shares closed up +0.83 points or 0.78% at $107.13 with 3.91 million shares getting traded. Post opening the session at $106.16, the shares hit an intraday low of $105.88 and an intraday high of $107.37 and the price vacillated in this range throughout the day. The company has a market cap of $155.10 billion and the numbers of outstanding shares have been calculated to be 1.44 billion shares.
On Sept. 21, 2016 Move aside, Statue of David and the Mona Lisa. Cheetos, one of the flagship brands from PepsiCo’s Frito-Lay division, has Birds In Paradise and Cheesemelion on display in an epic two-day art installation in New York City.
The online Cheetos Museum celebrates some of the most awe-inspiring, unique shapes found by the most creative and passionate Cheetos fans. Now, for a limited time, commuters and New York City visitors will be able to appreciate the finest pieces of Cheetos art in a pop-up exhibit at the iconic Vanderbilt Hall of Grand Central Terminal from 8:00 a.m. to 7:00 p.m. September 21-22.
More than 40 one-of-a-kind pieces will be on display at the live Cheetos Museum exhibit, including the top four finalist shapes and Chester Cheetah’s own pieces from the coveted Cheetos Museum permanent collection. The pièce de résistance of the entire Cheetos Museum collection, Hot Cheetos Cat, will also be unveiled. It was the top entrant in the summer program, earning Victoria Prado of Corpus Christi, Texas, the $50,000 grand prize.
“The Cheetos Museum program celebrates our fans’ imaginations and, when it launched this summer, it inspired many Cheetos curators to find the most unique shapes in their Cheetos. We were blown away by the response – more than 100,000 submissions,” said Ryan Matiyow, senior director of marketing, Frito-Lay. “Our pop-up museum gives fans the opportunity to view some of these extraordinary Cheetos shapes in person. We hope it inspires even more people to continue to showcase their creativity on CheetosMuseum.com.”
Cheetos is one of many Frito-Lay brands in North America – the $14 billion convenient foods business unit of PepsiCo (PEP), which is headquartered in Purchase, NY.
Shares of Newell Brands Inc (NYSE:NWL) ended Wednesday session in green amid volatile trading. The shares closed up +0.89 points or 1.72% at $52.50 with 3.43 million shares getting traded. Post opening the session at $51.81, the shares hit an intraday low of $51.53 and an intraday high of $52.57 and the price vacillated in this range throughout the day. The company has a market cap of $25.55 billion and the numbers of outstanding shares have been calculated to be 482.20 million shares.
On Aug. 24, 2016 Rawlings Sporting Goods Company, Inc. a subsidiary of Newell Brands (NWL), announced its renewal of its exclusive status with the NCAA® as the Official Baseball of NCAA championships effective for the 2017 through 2021 seasons.
In addition to the baseball being used on-field during NCAA championship play, the five-year agreement grants exclusive rights to Rawlings to promote, market and sell the NCAA championship baseball through its retail channels.
“To maintain our level of on-field authenticity as a brand, we must continue to partner with premier organizations such as the NCAA that share our vision of excelling in the game at the collegiate level,” said Mike Thompson, executive vice-president of marketing at Rawlings. “We’ve spent several years building a strategic alliance with the NCAA and believe that doing so further establishes our dedication to providing student-athletes with quality baseball products.”
“We’re proud to continue our longstanding relationship with Rawlings and consider them to be a leading company and brand in the sports industry,” said Keith Martin, managing director of championships and alliances for the NCAA. “Providing student-athletes with top quality products contributes to their well-being and enhances their overall collegiate experience when they reach the championships, which is the pinnacle of their years of hard work.”