Shares of Fortune Brands Home & Security Inc (NYSE:FBHS) ended Monday session in green amid volatile trading. The shares closed up +0.35 points or 0.62% at $56.45 with 1.82 million shares getting traded. Post opening the session at $56.41, the shares hit an intraday low of $56.16 and an intraday high of $57.12 and the price vacillated in this range throughout the day. The company has a market cap of $8.43 billion and the numbers of outstanding shares have been calculated to be 153.90 million shares.
On September 13, 2016 Think about the first faucet or showerhead you purchased. Did you buy it to bathe your newborn, clean your little one’s sticky fingers or perhaps wash your favourite four-legged friend? Maybe you just liked the look? Moen, a part of Fortune Brands Home & Security, Inc. ( NYSE : FBHS ), has recently launched a new ad campaign in Canada and the U.S. that shines a spotlight on the personal motivations behind choosing a plumbing fixture or accessory, asking consumers to explore their reasons for choosing Moen.
The campaign is the brainchild of award-winning agency Havas Chicago — Moen’s lead strategic brand and media agency of record. Havas Chicago created advertising spots that represent real-life moments to connect the brand with millennial and centennial consumers as well as multicultural buyers.
“Brand-developed content can often look staged and far from the reality of everyday life. Our goal was to create a campaign full of heartfelt scenarios that would strike a chord with viewers. We effectively accomplished this task by looking at how some of life’s real moments come from our daily interactions with water,” said Ecole Weinstein, Group Creative Director, Havas.
“At Moen, we know people have strong emotions and memories tied to water and it’s our job to make those experiences meaningful,” said Garry Scott, vice president, wholesale marketing and brand development, Moen Canada. “This new campaign captures moments everyone can relate to… a new dad soothing his baby during bath time, trying to get a moment to yourself in the shower or a grandfather teaching his grandson how to install a bathroom faucet. We’ve all heard Moen’s tagline ‘Buy it for Looks. Buy it for Life,’ but this campaign brings this phrase to life in a very real way for everyone from a toddler to a stay-at-home dad.”
Shares of KapStone Paper and Packaging Corp. (NYSE:KS) ended Monday session in green amid volatile trading. The shares closed up +0.08 points or 0.43% at $18.51 with 1.81 million shares getting traded. Post opening the session at $18.25, the shares hit an intraday low of $18.24 and an intraday high of $18.78 and the price vacillated in this range throughout the day. The company has a market cap of $1.84 billion and the numbers of outstanding shares have been calculated to be 96.57 million shares.
KapStone Paper and Packaging Corp. (KS) on Sept. 7, 2016 announced it is making an investment in building a new state-of-the-art sheet plant in Ontario, California, as well as investing as a minority partner in a sheet feeder in Ontario, California. The new sheet plant is expected to be manufacturing boxes by January 2017 and is intended to primarily supply the Company’s Victory Packaging operations in Southern California as well as other KapStone customers. This venture, as well as another minority investment in a sheet feeder announced, are expected to increase KapStone’s vertical integration by over 60,000 tons per year and will ramp up to that level over eighteen months. Collectively, these investments are expected to be approximately $25 million and will be largely funded before fiscal year end 2016.
Roger Stone, Chairman and Chief Executive Officer of KapStone, said, “These investments are consistent with our strategy to increase the vertical integration of KapStone’s mills, reducing exposure to non-integrated end markets, and are in addition to the 20,000 to 25,000 tons per year vertical integration from the Central Florida Box acquisition. The Ontario, California, sheet plant will further extend our geographic reach to better service KapStone’s customers while internalizing the production of some of our Victory Packaging corrugated box demand.”